Sweden
Scandi Style, Midnight Sun & Fika-Filled Adventures
Where Nature Meets Nordic Cool
Sweden is a land of balance. It’s where Viking lore lives alongside futuristic design, and where city life flows gently into pine-scented wilderness. Whether you’re wandering Stockholm’s cobbled streets, kayaking across a glassy lake, or basking in the glow of the midnight sun, Sweden invites you to slow down and soak it all in.
But it's not all silence and simplicity - Sweden is also a playground for creativity. Discover cutting-edge cuisine, vibrant street fashion, and a music scene that punches well above its weight. And with the tradition of fika, a coffee break elevated to a cultural art, you’ll always find time to pause, sip, and connect.
Visa Requirements
UK citizens do not need a visa for short stays of up to 90 days in any 180-day period, as part of the Schengen Area. Your passport must be valid for at least 3 months beyond your intended departure date.
Key Airports
- Stockholm Arlanda Airport (ARN) – Sweden’s largest international hub, connecting you to the capital and beyond.
- Gothenburg Landvetter Airport (GOT) – Perfect for exploring the country’s laid-back west coast.
- Malmö Airport (MMX) – Great for southern Sweden or connecting to Copenhagen, Denmark.
Spoken Languages
Swedish is the official language, but English is widely and fluently spoken - especially in cities and among younger people.
Helpful phrases to try:
- Hej! – Hello
- Tack så mycket – Thank you very much
- Ja / Nej – Yes / No
- Ursäkta mig – Excuse me / Sorry
- Fika? – Coffee and cake break! (Also used as a friendly invitation)
Swedes appreciate polite manners and a low-key approach - no need to shout or rush.
Holidays to Sweden
During the Summer
From June to August, days are long (with near 24-hour daylight in the north!) and pleasantly warm - 20–25°C in the south, cooler in the north. Ideal for lakeside escapes, city strolls, and forest hikes.
During the Winter
From December to February, it’s snow-globe season! The north becomes a snowy wonderland (with chances to see the Northern Lights), while the south is crisp and festive, averaging -5 to 3°C.
Top Sweden Hot Spots
Wander through Gamla Stan, Stockholm’s old town, full of pastel buildings and hidden cafés. Chase the Northern Lights in Swedish Lapland. And experience a traditional sauna followed by a plunge into icy water - a Swedish rite of passage.

Stockholm – Elegant, Eco-Friendly, Effortlessly Cool
Built across 14 islands, Sweden’s capital blends historic charm and cutting-edge design. Don’t miss the Vasa Museum, royal palace, or a boat ride through the archipelago.
Gothenburg – Sweden’s Laid-Back West Coast Gem
Known for seafood, canals, and indie vibes, Gothenburg is a compact city with a huge heart. Explore local boutiques, art galleries, and the Liseberg amusement park.
Swedish Lapland – Arctic Magic & Sami Culture
In the far north, discover snow-covered forests, husky sledding, reindeer farms, and aurora-filled skies. Stay in an ice hotel or a cosy glass igloo under the stars.
Visby (Gotland Island) – A Medieval Escape
A UNESCO World Heritage Site, this walled town offers Viking history, charming alleys, and beaches perfect for a summer daydream.
Top Tips for Getting the Most Out of Your Holiday
- Make Time for Fika (and Take It Seriously) - Fika is more than coffee - it’s a cultural ritual of slowing down with good conversation and something sweet. Cinnamon buns (kanelbullar) are practically a national treasure.
- Embrace the Great Outdoors - Swedes love nature, and thanks to the Allemansrätten (“Right of Public Access”), you can roam forests, camp, and swim in lakes almost anywhere—respectfully, of course.
- Try Local Flavours Beyond Meatballs - Yes, Swedish meatballs are great - but so are pickled herring, gravadlax, cloudberries, and smörgåsbord spreads. For the brave, there's fermented herring (surströmming) - approach with caution!
- Use Trains to Travel Sustainably - Sweden’s rail network is fast, scenic, and eco-friendly. Hop between cities, cruise past lakes and forests, and arrive relaxed and refreshed.
Why You Should Go (And Go with Marhaban Travel)
Sweden is for dreamers, design lovers, nature seekers, and anyone who believes in beauty through balance. It’s great for couples, solo travellers, families, and those looking to unplug without giving up comfort or culture.
With Marhaban Travel, your Swedish journey is smooth, soulful, and filled with personal touches. From boutique hotels to private aurora safaris, curated city experiences to lakefront retreats, we design trips that bring out Sweden’s quiet magic.
Sleek, serene, and surprisingly soulful - Sweden is calling.